Hong Kong Media and Campaigns Assistant
Position Objective:
To manage and coordinate PETA Asia-Pacific's media work throughout Asia, as assigned by the director. This position is based in Hong Kong or Manila.
Term of Employment:
Full-time
Reports to:
Director of PETA Asia-Pacific
Primary Responsibilities and Duties:
- Coordinate and manage a media plan and an agenda of issues that can be released in Asia
- Organize and maintain a database of Chinese celebrities
- Draft and mail letters to celebrities and others, as needed
- Organize and regularly update an Asian media database
- Review news releases from other PETA affiliates and make recommendations about their potential effectiveness in Asia
- Develop ideas to increase celebrity involvement in animal issues
- Send out news releases (working with other PETA Asia-Pacific representatives), make follow-up and pitch calls to the media, and work to keep PETA Asia-Pacific's campaigns in the media spotlight
- Coordinate the translation of materials, as needed
- Coordinate the production of Chinese versions of PETA ads
- Communicate with media outlets across the country, encouraging them to run stories by providing them with materials (e.g., ads, exclusives)
- Assist with demonstrations and photo shoots, when needed
- Direct media calls to the proper people
- Travel for meetings, demonstrations, or other activities, when needed
- Perform any other duties assigned by the supervisor
Qualifications:
- Outgoing and personable manner with exceptional communication skills
- Excellent writing skills
- Fluency in both English and Cantonese, with fluency in Mandarin a plus
- Ability to deal patiently with the media
- Proven thorough knowledge of all animal rights issues
- Support for PETA Asia-Pacific's philosophy and the ability to professionally advocate PETA Asia-Pacific's positions on issues
- Must adhere to a vegetarian lifestyle
- Ability and willingness to travel if necessary
- Computer proficiency
- Commitment to the objectives of the organization
- Previous activist experience preferred
- Must be a Hong Kong resident
If you are interested in working for PETA Asia-Pacific, please send your cover letter and CV to Info@PETAAsiaPacific.com.